My interests in performance and psychology were ignited at BP as a proprietary trader in the crude oil markets where I managed risk, emotions and people. The visceral experience of a significant loss from one particular trading position fuelled my hunger to fully understand the shortcomings in my performance. The search to find a performance framework to handle the key pressure moments became a passion let me to study different approaches to working with the conscious and subconscious mind.

I am a NLP Practitioner, Certified Practitioner of Group Leadership Dynamics and a qualified Hypnotherapist. In 2008, I stepped away from corporate life to set up a sports performance academy in South Africa. I see huge parallels in the potential application of performance principles in sport and business.

Over the last 10 years I have developed a strong reputation as a sought after performance coach on both sides of the equator, working with individuals and organisations in both the sporting and business arena.